Morrison Yard and Barry's Bring "The Best Workout in the World" to Charleston

21 أيار 2024

The original high-energy cardio and strength boutique fitness studio to open later this year

The Charleston fitness scene will be getting a huge energy boost with Barry's – the global workout phenomenon with a cult-like following -- making its South Carolina debut at Morrison Yard. With more than 86 studios spanning 14 countries, the pioneering HIIT studio renowned for its high-energy cardio and strength interval training workout is scheduled to open by the end of 2024. Offering its signature RUN x LIFT classes, which blends high-intensity treadmill cardio with strength training, Barry's will bring a dynamic group fitness experience to Charleston coined “The Best Workout in the World™” since its inception 25 years ago.

Hill Partners, Inc., a Charlotte, NC-based commercial real estate developer that manages the retail leasing for Morrison Yard, worked with Barry’s on the leasing of their 4,072-square-foot studio space. “As a leader in the boutique fitness industry, with its high-energy cardio and strength training workouts, Barry’s is the perfect addition to our merchandising plan for Morrison Yard,” said Robert H. Spratt, Jr., President of Hill Partners, Inc. “This exciting, new and market-exclusive tenant is a testament to our commitment to bringing premier health and fitness options, upscale dining, and beauty services to the property.”

Morrison Yard is a prominent master-planned mixed-use project on Charleston’s Upper Peninsula developed by Woodfield Development, one of the nation’s top 20 developers and operators of Class A multifamily communities. Known by insiders as “Charleston’s Front Yard” due to its prime location at the base of the Arthur Ravenel Jr. Bridge -- the doorstep of Charleston Harbor -- Morrison Yard benefits from exceptional accessibility to the very best that Charleston living has to offer, from a marina located a half-mile away, to a few bridge crossings to the sandy beaches of Sullivan’s Island and Folly Beach, to world-class dining and retail located just minutes away on bustling King Street.

Barry’s studio space at Morrison Yard will be outfitted with the brand’s signature Red Room, a Fuel Bar for pre-and post-workout shakes, and locker rooms stocked with premium amenities like Dyson hair dryers and OUAI’s best-selling products. The Red Room features iconic dim red lights, antimicrobial rubberized flooring, a booming sound system with specially curated playlists from best-in-class instructors, weights, bands, benches, and state of the art Woodway treadmills. Classes will run daily ensuring a well-rounded workout in its Instagram-worthy studio space in Charleston.

What to expect at Barry's Charleston:

               The Best Workout in the World: A combination of interval-based cardio routines on the treadmill and strength training on the floor. There is a “double floor” option available for those who want to forego the cardio component. It’s a dynamic, high-intensity workout that’s as effective as it is fun.

               Expert Instructors: Elite instructors leading the class with energizing playlists for lasting inspiration.

               Daily Muscle Focus: Each day focuses on different muscle groups for the strength-training workout in order to achieve real results and to help reduce the risk of injuries (Upper Body, Lower Body, Abs and Ass, Total Body).

               Premium Amenities: Fuel Bar, locker rooms with premium amenities and retail collections.

               Community Updates: Join the email list for event and themed class updates.

 Additional information on Barry’s Charleston pricing, membership and opening activities will be coming soon.